Marketing Automation And Why You Need It (Part One: Know Who Is Visiting Your Website)
Welcome to “Marketing Automation And Why You Need It”. Over the next four weeks you will discover how a properly utilized CRM/Marketing Automation strategy can help you capture, nurture and transform leads into customers automatically. In order to achieve more ...
Content Is Crucial For Your Homebuilding Website (Part Four: Make The Search Engines Take Notice)
It’s vital Google and Bing crawl your website to ensure the content is relevant. When homebuyers enter a phrase such as “new home builders” or “affordable custom homes” you need to appear on the first page of results. If not, ...
Content Is Crucial For Your Homebuilding Website (Part Three: Get To The Point)
Clear, concise, informative content is a must for your homebuilding website. A brief introduction to each page of copy is fine, but resist the urge to present a long-winded preamble just to gain a few extra keywords. Your audience isn’t ...
Content Is Crucial For Your Homebuilding Website (Part Two: Avoid These Common Grammar Mistakes)
No matter how diligent you are when it comes to writing website content, we’re all human and grammar mistakes are bound to happen. If any of the errors listed below make their way to your homebuilding website, your homebuyer may ...
Content Is Crucial For Your Homebuilding Website (Part One: Good Writing Vs. Bad Writing)
Your homebuilding website demands great content that not only attracts homebuyers but compels them to action. In this series I’m going to share why “Content Is Crucial For Your Homebuilding Website,” but more importantly what you can do to improve ...
How Can I Improve My Website? (Part Seven: Give Your Visitors What They Want)
We’ve made it to the final entry in the series, and if you incorporate our first strategy through what I’m about to present below, you’ll be on your way to getting the most from your homebuilding website. Let’s get right ...
How Can I Improve My Website? (Part Six: Words Do Count)
Thank you for returning to our continuing series “How Can I Improve My Website?”—an easy primer of practical tips you can immediately implement to get the most from your online home. Topics already covered include how leads actually view their ...
How Can I Improve My Website? (Part Five: Capture Those Leads!)
Hello again and welcome back to our detailed series “How Can I Improve My Website?”—A handy seven-step approach to ensuring your online home is ready to convert passive lookers into excited clients. If you’re just joining us, welcome! This week ...
What Makes Up Your Brand? 5 Quick Tips
We’ve been specializing in homebuilder marketing for quite some time and know just how to ensure our homebuilding clients get the best exposure for their new homes. That being said, we always spend time getting to know our homebuilding partners ...
A Very Special Free Invitation
My tip this week is a bit different! I hear regularly that many of you enjoy reading our very brief tips. This week I want to invite you to attend a limited seating, one-hour presentation highlighting the incredible power of ...