DISCLAIMER: I am not a psychologist or medical professional. These are my observations over the last 25 years. The American fascination with serial killers has exploded in the last decade. Streaming services and the networks produce a documentary or TV ...
Updating Your Website vs Replacing It; How To Decide: You wouldn’t go to a business meeting in gym shorts and a T-shirt or be rude to a prospective client. As a home builder, you must present yourself as professional, so ...
Your Home Builder Logo is the First Step to Success Why Your Home Builder Business Needs A Strong Logo & Brand Establishing a solid home builder logo and brand is a lot to manage for home building businesses. Getting a ...
Marketing is important. It doesn’t matter how great your projects are if nobody knows about your services. Word-of-mouth is undoubtedly valuable, but your company needs to get its name out there and engage customers. This direct engagement is the best ...
A brand is much more than a colorful logo or an eye-catching design. When you hear the term “branding,” what is the first thing that comes to mind as a home builder? Maybe you immediately envision famous logos populating the ...
We’ve been specializing in homebuilder marketing for quite some time and know just how to ensure our homebuilding clients get the best exposure for their new homes. That being said, we always spend time getting to know our homebuilding partners ...
When it comes to home builder marketing, different is radical! Being better is simply boring. So many of our home builder clients attempt to outgun their competition by incrementally improving their product, service or workmanship. Folks, it simply doesn’t work. ...
The Internet has certainly changed nearly everything we ever knew about marketing … but not everything. Today I want to talk about something that many of you already know, but few actually practice: The art of carving out a market ...
Marketing is one of the most important investments for any business. This reoccurring marketing series features frequently asked questions and concerns business owners have about their marketing efforts, answered by Power Marketing President/Owner Brian Flook. This week, we asked Brian ...
