Marketing Automation
PowerMarketing

All tagged Marketing Automation

The New Email “Epidemic”: Google and Yahoo Change the Rules for Email Delivery

In the ever-evolving world of digital marketing, email remains a cornerstone, a direct line from your business to your customers. But just as you wouldn’t send or open a letter dressed in an unmarked, unsealed envelope, email’s trustworthiness is its ...

The Future of Selling New Home Construction is Artificial Intelligence (AI)

Building great homes is not enough in today’s digital age – you must also have a solid online presence. Like many home builders, contractors, or construction company owners, you may not have the time or expertise to reach your target ...

Questions To Ask An SEO Company

Ranking your website pages on the first page of Google is complicated. Search engine optimization, better known as SEO, considers more than 200 elements determining your web page’s SEO value (note: Google ranks web pages, not websites). Moreover, the value ...

Will ChatGPT go the way of the MP3 player?

ChatGPT is the fastest-growing consumer application in history, with over 100 million users in the first two months on the market. For reference, it took TikTok more than nine months to reach 100 million users and Instagram 2 ½ years ...

Understanding ChatGPT and Bard: The Future of AI Chatbots

Technology is constantly advancing. However, some recent accomplishments will have massive impacts on how we use technology in the future. Artificial intelligence has been a hot topic of discussion even before predictive text made it easier to write emails. As ...

My Website is Getting Traffic, Now What? (i.e., Lead Capturing)

One of the challenges for digital marketers is preparing clients to capture leads successfully. I’ve covered all the elements to launch a digital marketing campaign in the previous four parts. (which you can view here) But, your system to capture ...

Tuesday Tip 8/7/18 – Targeted Homebuying Communications Get Results

Have you incorporated a customized email campaign into your marketing plan? No! … Then NOW is the time! Email marketing is a cost-effective, targeted, measurable strategy able to drive homebuyers to your sales centers, model homes, and, of course, your ...

5 Proven Ways to Grow Your Email List

Republished from Infusionsoft.com, December 6th, 2016. Written by Jake Johnson. Most small businesses live and die by their email lists. So, naturally, growing that list is a priority. Unfortunately, that’s easier said than done. Many business owners put the basic ...

Marketing Automation And Why You Need It (Part Four: Time To Upsell)

There are so many benefits included when utilizing a marketing automation service to attract and nurture qualified leads, but one of the true perks that doesn’t get enough attention is what happens after the sale.