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PowerMarketing

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6 months ago

Complete Guide to Google My Business & Google Map Pack

  People say your Google My Business profile is your new homepage. Users can often find important information about your business without even visiting your website. Have you looked at your profile from your user’s point of view? How does ...

What to know about Google’s Core Web Vitals update coming in Mid-June 2021

Beginning around Mid-June 2021, Google will shift the factors they use to determine page rank. Google will utilize a combination of Core Web Vitals and User Experience (UX) related signals. So after the update, mobile-friendliness, load speed, and HTTPS-Security will ...

5 Ideas For Shifting Your Trade Show Marketing Budget

  Canceled and postponed trade shows continue forcing many homebuilders to change their regular marketing plans for 2021. The demand for digital marketing has exploded as businesses attempt to stay connected with past, present, and potential customers. Digital marketing is ...

I’m a Homebuilder With a Website. Now What? (Part One of Four)

When you are building a house, you have to create a solid foundation. Otherwise, you are setting yourself up for big problems down the road. Marketing is the same way. If you fail to build the foundation correctly, you are ...

Tuesday Tip 8/21/18 – It’s Important to Set-up Goals in Google Analytics.

Goals are one of the most underutilized components in Google Analytics. Goals are the actions on your website that you’d like visitors to take. Some Examples Include: Making an appointment Viewing a contact page Filling out a form Creating an ...

Tuesday Tip 8/7/18 – Targeted Homebuying Communications Get Results

Have you incorporated a customized email campaign into your marketing plan? No! … Then NOW is the time! Email marketing is a cost-effective, targeted, measurable strategy able to drive homebuyers to your sales centers, model homes and of course, your ...

3 Quick Tips For Business Owners In 2017

Have you committed to any New Year’s business resolutions for 2017? Here’s three suggestions that just may help your sales team and staff not only be more productive in the upcoming year, but will enable you to better understand whether ...

The Top 5 Tuesday Tips Of 2016

With 2016 just about history and a new, exciting, optimistic 2017 being predicted for homebuilders and small business owners around the country, we thought this week would be the perfect time to take a look back at The Top 5 ...

5 Proven Ways to Grow Your Email List

Republished from Infusionsoft.com, December 6th, 2016. Written by Jake Johnson. Most small businesses live and die by their email lists. So, naturally, growing that list is a priority. Unfortunately, that’s easier said than done. A lot of business owners put ...

What Good Is Building A Website If No One Can Find It?

At one point or another you’ve heard the term Search Engine Optimization, but do you understand what this phrase really means?  Generally speaking, SEO is a complicated, detailed, ever-changing process designed to assure your website appears higher in search results ...