We specialize in home builder marketing services and web design! Power Marketing has been connecting home buyers with home builders and general contractors with the use of digital marketing and website design, since 1992. Our dedicated team of industry leaders and home builder marketing experts focus on using the proper home builder marketing tools with carefully designed websites so to reach the correct target market your home building business needs to grow, transitioning home buyer leads into customers.
You build great new homes – we build the best websites for home builders. You’ve proven your service is unrivaled. Your home building company is prepared to blow your customers away, easily exceeding every expectation. There’s only one obstacle to overcome—generating the proper exposure for your home building business.
Failure to implement a strategic home builder marketing campaign, utilizing every interconnected tool in your arsenal, places your marketing budget and building business at a tremendous disadvantage. There are many tools available for today’s home builders and contractors. Websites … Social Media … SEO and PPC … Powerful content … Branding … and many more.
Trust the marketing team who other home builders trust. Thousands of builder projects and builder clients testify to the powerful results you can expect.
Call us today at 301-416-7861
We totally get it—every business in the home building industry is unique. We dedicate ourselves to truly understanding home builder marketing and what makes your company different. You can count on real personal interaction before we create your custom website for your home building and contractor business. From content through color selections; user interface to responsive design, we work with you to craft a finished website that is certain to make your home building company stand apart from the competition.
If your home building website doesn’t show up early in search engine results, your business is going to suffer. At Power Marketing we specialize in Search Engine Optimization for the home building and general contractor industry, ensuring your home building company gets the online exposure it needs. Utilizing tried and true techniques, we are able to ethically get your home building business found both organically and via Pay-Per-Click campaigns. SEO is a marathon—PPC is a sprint, and we’re able to get your home building and general contractor company in Olympic form!
It’s been said “content is king”, but that’s only partly true. Creative content with intent is what your home building audience demands and deserves. In today’s world it takes a very unique, informative, engaging voice to rise above all the noise so rampant in the home building and general contractor industry. As with all of our departments, we never freelance any of our content writing, choosing instead, to employ full-time, in house professionals to convey your customized home builder message. We know home building, we know you; we can creative compelling content around general contractors that moves your prospects to do something.
Understanding your home building and general contractor’s advertising reports and analytics can be a bit like navigating a frustrating maze, but it’s a vital component of any home builder marketing campaign. Do you know how to tell what is working and, more importantly, what isn’t regarding your home builder marketing budget? Knowledge is power, and in custom home building marketing, that power can make all the difference to your ROI.
Facebook. LinkedIn. Instagram. Twitter. Pinterest. These social networking tools, and others, are able to create exposure and generate revenue for your home building business 24/7, 365! It takes more than just posting a photo of a lovely new home to engage and build your homebuyers. We specialize in helping our home builder clients and general contractors build a strong social presence utilizing the ideal social media sites best suited to your specific home buyer demographics.
Fun, engaging and loaded with the information you need to convey—impact videos are quickly becoming the most effective way to keep potential home buyers interested in everything your home building company has to offer. Power Marketing creates original, truly memorable videos that audiences will want to share with friends, organically building your company’s home industry reach.
“We came into this with no understanding of how to build a functional site. Power Marketing has been so patient and has worked with us through all of our questions and changes. With their builder marketing knowledge and digital skills, they were able to create an easy to maintain website that reaches our specific target market.”
Ryan Legacy Builders
Brian Flook, MIRM, ICP
Jon King, MIRM
Vice President of Operations
Trent Semler, ICC
Digital Marketing Expert
You can increase your prospect-to-sales conversions by up to 100%, 200%, —even 300%! Easy LeadLocker is affordable, fast and automated! Want to hear the best part? We do all the work for you!
Stop reading and start standing out, right now.