My Website is Getting Traffic, Now What? (i.e., Lead Capturing)
PowerMarketing

Authored by Scott Piper

My Website is Getting Traffic, Now What? (i.e., Lead Capturing)

One of the challenges for digital marketers is preparing clients to capture leads successfully. I’ve covered all of the elements to launch a digital marketing campaign in the previous four parts. (which you can view here) But, your system to ...

7 Creative Marketing Strategies for Home Builders

The market for new homes is ever-present. Sure, the demand goes up and down like any other industry, but there’s always someone looking to start their life in a new home. This means people are continually researching their options and ...

Maximize Your Facebook Business Page (Part Four: Post Frequency & Scheduling)

As with any type of content, it’s important to post valuable information to your target audience. It’s a fine line between posting too frequently, not enough and just the proper amount.

Maximize Your Facebook Business Page (Part One: The Set Up)

For our next Tuesday Tips Series I’m going to provide valuable insights on how to get the best results from your Facebook Business page. We’re going to begin this week with exactly how to set up your page.

Marketing Automation And Why You Need It (Part One: Know Who Is Visiting Your Website)

Welcome to “Marketing Automation And Why You Need It”. Over the next four weeks you will discover how a properly utilized CRM/Marketing Automation strategy can help you capture, nurture and transform leads into customers automatically. In order to achieve more ...

Content Is Crucial For Your Homebuilding Website (Part Four: Make The Search Engines Take Notice)

It’s vital Google and Bing crawl your website to ensure the content is relevant. When homebuyers enter a phrase such as “new home builders” or “affordable custom homes” you need to appear on the first page of results. If not, ...

Content Is Crucial For Your Homebuilding Website (Part Three: Get To The Point)

Clear, concise, informative content is a must for your homebuilding website. A brief introduction to each page of copy is fine, but resist the urge to present a long-winded preamble just to gain a few extra keywords. Your audience isn’t ...

Content Is Crucial For Your Homebuilding Website (Part Two: Avoid These Common Grammar Mistakes)

No matter how diligent you are when it comes to writing website content, we’re all human and grammar mistakes are bound to happen. If any of the errors listed below make their way to your homebuilding website, your homebuyer may ...

How Can I Improve My Website? (Part Seven: Give Your Visitors What They Want)

We’ve made it to the final entry in the series, and, if you incorporate our first strategy through what I’m about to present below, you’ll be on your way to getting the most from your homebuilding website. Let’s get right ...

How Can I Improve My Website? (Part Six: Words Do Count)

Thank you for returning to our continuing series “How Can I Improve My Website?”—an easy primer of practical tips you can immediately implement in order to get the most from your online home. Topics already covered include how leads actually ...