Website Tips
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All tagged Website Tips

The Pros and Cons of Custom-Coded vs Theme-Based WordPress Websites

When building or rebuilding a website, one of the most significant decisions to make is whether to go with a custom-coded WordPress site or a theme-based builder such as Divi or Elementor. This choice can greatly impact your website’s performance, ...

The Booming Technology of Chatbots

In today’s fast-paced digital world, offering top-tier customer service while streamlining operations is challenging. But with chatbots, you have an A.I.-driven solution that acts like your business’s personal assistant. Chatbots can handle customer engagement, boost sales, and drive operational efficiency. ...

Choosing the Right CMS: A Comparison of WordPress, Webflow, and Wix

Selecting the right Content Management System (CMS) is crucial when managing your website. Each platform offers unique benefits and drawbacks, so it’s important to understand which aligns best with your business needs. Here are the key differences between three popular ...

As of July 5th, 2024, Google Will No Longer Index Non-Mobile Websites

In recent years, Google has shifted towards a mobile-first approach in indexing and ranking. This transformation culminated in an announcement by Google’s Webmaster Trends Analyst, John Mueller, who confirmed that Google will no longer index websites that aren’t mobile-friendly starting ...

The End of Third-Party Cookies: What You Need to Know

Keeping track of online activity has become increasingly challenging for marketers due to constant platform changes and stricter privacy rules. Recently, there’s been a lot of talk about the end of cookies, which has caused some confusion. Many brands are ...

What’s Cache? Why Do I Have to Clear It?

Cache, pronounced like the slang for American currency or the famous country music singer, is a storage spot on your computer or web browser that saves bits of information from websites you visit, like images or website layouts. This storage ...

My Google Ads Account Was Suspended: One Advertiser’s Journey to Reinstatement

The Suspension It would be an understatement to say we were dumbfounded. The Power Marketing team has managed 8-12 Google Ads accounts without an issue. We thought Google’s new advertiser verification policy would be simple since we’d been using Google ...

Common Issues with Beaver Builder on WordPress Sites

This post is written for informational purposes. In website development, WordPress is by far the most commonly used content management system (or CMS). A CMS is the framework on which a website is built. WordPress powers almost half of the ...

You May Want to Double Check Your Website Traffic from February

Did you see a massive jump in your website traffic in February? Was your information based on Google Analytics 4 (a.k.a GA4)? You should review your account. Around February 17th, a breach occurred in GA4 through Google Tag Manager. Google ...

Making the Right Choice: Guide to Assessing Website Developers

Choosing the right website developer is like finding the perfect partner for your digital journey. This developer won’t just build your website; they’ll craft a virtual space representing your brand to the world, connecting you with your audience in meaningful ...