Three Keys To Creating A Customer Referral Program That Works

Posted April 15, 2016 by admin

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Republished from Infusionsoft blogger Matt Egan, April 4, 2016.

There is one question that I ask almost every customer: “Where does the majority of your business come from?” The answer is consistently: “From word of mouth and referrals.” Of course it is, that is the easiest way to get business, sitting back and doing nothing except being a rock star at what you do and letting your results speak for itself. What’s great about this is that it doesn’t require doing any difficult marketing, SEO, pay per click, or re-vamping the website. All you need to do is sit back and hope your customers tell their friends about you and sit back and watch the referrals come in. Right? Continue Reading →

We Feel Your CRM Adoption Pain

Posted November 2, 2015 by admin

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By Ben Snedeker republished from Infusionsoft Oct. 29, 2015 

It turns out that the biggest pain of CRM for businesses is adoption, as in, 58 percent of businesses agree that it’s the biggest pain. In other words, over half of businesses say to themselves, “If we can just get our team to adopt the new CRM software, we’d be over the biggest hurdle and on to the benefits of CRM.”

So if you’re thinking about CRM for your business, there’s a good chance you’re thinking about adoption issues, too. You’re probably asking yourself questions like: Continue Reading →

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