Tri-Star Electronics Recycling provides a full suite of solutions from full-service data destruction, R2 responsible recycling, reverse logistics, and data center decommissioning.
TRS was in need of a website redesign. The website didn’t correctly display their services, or the industries served. It also attracted many people looking for just recycling vs. electronics recycling. This ended up wasting lots of their time and energy.
A growth-driven design approach was implemented. The client received a new website in a faster timeframe. The initial marketing phase focused on the content development of additional service pages and specific industry pages. Then the marketing phase moved into ebooks and blogs to attract more top and middle-funnel leads. An FAQ page was also added to help reduce the amount of time answering basic questions and a schedule an appointment button was added to help convert leads at a higher rate.
The quality of TSR leads, traffic, and calls increased. Less time was spent dealing with services they didn’t provide, making their operations more efficient.
Monthly organic traffic increased 521%, while keywords on page 1 jumped 225%, and overall keywords jumped 630%
More than 29 years of attracting & converting home buyer leads! The best home builder web design
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