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My Home Builder Website has Content. Now What? (Part Two of Four)

  Content is the driver for attracting visitors to your website. Creating engaging and valuable information for the user solves the problem they’re searching for. The search engines will reward you with better search engine optimization (SEO) value. But how ...

5 Ideas For Shifting Your Trade Show Marketing Budget

  Canceled and postponed trade shows continue forcing many homebuilders to change their regular marketing plans for 2021. The demand for digital marketing has exploded as businesses attempt to stay connected with past, present, and potential customers. Digital marketing is ...

I’m a Homebuilder With a Website. Now What? (Part One of Four)

When building a house, you must create a solid foundation. Otherwise, you are setting yourself up for big problems down the road. Marketing is the same way. If you fail to build the foundation correctly, you are looking at time-consuming, ...

8 Questions Home Builders Should Ask A Website Developer

Asking the correct questions will help you find the right website developer for your home building online presence. Building a website has become highly specialized and complex, requiring developers to create a better user experience for potential customers. Here are ...

7 Creative Marketing Strategies for Home Builders

The market for new homes is ever-present. Sure, the demand goes up and down like any other industry, but there’s always someone looking to start their life in a new home. This means people are continually researching their options and ...

Builder Radio Podcast: Selling More Homes – Episode 111

Is It the Market, Or Is It You? Welcome to episode 111 of Selling More Homes: The Monday Morning Meeting. This Home Builder Digital Marketing Podcast features a great talk between Jerry Rouleau, Scott Stroud, and guest Paul Montelongo. But ...

How Home Builders Benefit From Custom Websites

Many people who are first introduced to your company will be through your website. The internet is the best place to locate and research a new company to fulfill a particular need. The prevalence of smartphone technology means many people ...

Builder Radio Podcast: Selling More Homes – Episode 110

5 Steps to Referral Sales Success Welcome to episode 110 of Selling More Homes: The Monday Morning Meeting. This Home Builder Digital Marketing Podcast features an informative discussion between Jerry Rouleau, Scott Stroud, and guest Beverly Koehn, an author and ...

How Can SEO Help Homebuilders?

How Homebuilders Benefit From Search Engine Optimization (SEO) Marketing plays a vital role in the success of any homebuilder business. It is crucial to highlight your unique selling proposition to potential homebuyers actively searching for homebuilder services to help you ...

Builder Radio Podcast: Selling More Homes – Episode 109

Finding the Green for Your Green Building Project Welcome to episode 109 of Selling More Homes: The Monday Morning Meeting. This Home Builder Digital Marketing Podcast features an informative discussion between Jerry Rouleau, Scott Stroud, and guest Dave Porter, a ...