Home Builder SEO – Leads, Leads and More Leads!

Posted October 9, 2018 by admin

Being different is better than being better!

Posted October 1, 2018 by admin

Look what we can do for you!

Posted September 21, 2018 by admin

Find out how you can get more traffic, more leads, and more sales by contacting us today!

Do you know the 5 Principles of Influence?

Posted September 18, 2018 by admin

Different is Better than Better

Posted September 14, 2018 by admin

Tuesday Tip 8/21/18 – It’s Important to Set-up Goals in Google Analytics.

Posted August 21, 2018 by admin

Goals are one of the most underutilized components in Google Analytics.

Goals are the actions on your website that you’d like visitors to take.

Some Examples Include:

  • Making an appointment
  • Viewing a contact page
  • Filling out a form
  • Creating an account
  • Sharing to a social network
  • Signing up for a newsletter

One that you should consider first is a contact form based goal. This should only take a few minutes to set-up. All you need is a contact form on your website, a ‘Thank You’ page, and a custom goal configured in Google Analytics with the type ‘Destination’. You can find goals in the Admin area of Google Analytics, under your current View. Once you make a new goal, simply choose “Custom,” and then “Destination” under type. That will allow you to enter the URL of your goal page – in this case, you’ll want to use the URL of your “Thank You” page I mentioned earlier.

Once goals are set up, the data can be viewed in the Conversions tab on Google Analytics. It’s a good practice to fill out your own contact form to make sure it works properly and records your new goal. Occasionally forms will fail.

Having this new data will allow you to figure out your cost per lead for your marketing efforts. Start setting your goals today!

Schedule your FREE consultation now!

Builder Radio Logo
Power Marketing Logo
Easy LeadLocker Logo
Power Marketing is dedicated to strengthening the American Dream of Home Ownership.