The Booming Technology of Chatbots
In today’s fast-paced digital world, offering top-tier customer service while streamlining operations is challenging. But with chatbots, you have an A.I.-driven solution that acts like your business’s personal assistant. Chatbots can handle customer engagement, boost sales, and drive operational efficiency. ...
You May Want to Double Check Your Website Traffic from February
Did you see a massive jump in your website traffic in February? Was your information based on Google Analytics 4 (a.k.a GA4)? You should review your account. Around February 17th, a breach occurred in GA4 through Google Tag Manager. Google ...
Homebuilders and Dealing With Online Reviews: The Good, The Bad, and The Ugly
In the competitive and ever-evolving home-building industry, trust is not just a currency—it’s the cornerstone of a successful company. 93% of your potential customers read online reviews before buying your product, and 81% check Google Reviews first. How you respond ...
The New Email “Epidemic”: Google and Yahoo Change the Rules for Email Delivery
In the ever-evolving world of digital marketing, email remains a cornerstone, a direct line from your business to your customers. But just as you wouldn’t send or open a letter dressed in an unmarked, unsealed envelope, email’s trustworthiness is its ...
Why Won’t You Make a Damn Phone Call?
One of the most frustrating aspects of marketing is when companies are not ready to receive the leads we create. Worse than that are companies that refuse to pursue leads directly and depend on automation to close the deal. Sure, ...
The Future of Selling New Home Construction is Artificial Intelligence (AI)
Building great homes is not enough in today’s digital age – you must also have a solid online presence. Like many home builders, contractors, or construction company owners, you may not have the time or expertise to reach your target ...
Making the Right Choice: Guide to Assessing Website Developers
Choosing the right website developer is like finding the perfect partner for your digital journey. This developer won’t just build your website; they’ll craft a virtual space representing your brand to the world, connecting you with your audience in meaningful ...
With the Rise of AI, Do I Need a Digital Marketing Agency?
Artificial Intelligence, or AI, has changed the landscape for digital marketers. Products like Chat GPT (If you haven’t read our previous blog discussing ChatGPT click here) and Bard have reduced the time it takes to create content, write website code, ...
Questions To Ask An SEO Company
Ranking your website pages on the first page of Google is complicated. Search engine optimization, better known as SEO, considers more than 200 elements determining your web page’s SEO value (note: Google ranks web pages, not websites). Moreover, the value ...
Will ChatGPT go the way of the MP3 player?
ChatGPT is the fastest-growing consumer application in history, with over 100 million users in the first two months on the market. For reference, it took TikTok more than nine months to reach 100 million users and Instagram 2 ½ years ...
Posting Ideas For Social Media
Social media is an untapped tool for most home builders to connect with their audience, share content, and build expert authority. But coming up with posting ideas for social media can be very challenging, especially when you want to create ...
