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Case Study

Ramp Rack (Landscaping Logistics)

MARKETING

Ramp Rack (Landscaping Logistics) website screenshot

The Problem

Ramp Rack was born, specializing in systems that help landscapers and contractors confidently transport machinery and equipment, often eliminating the need for a separate trailer.

Ramp Rack needed a reliable partner to help manage their eCommerce website, including their dealer information, as they continued to grow. Because their sales were rapidly increasing, they needed a more effective solution to manage their CRM.

The Solution

Power Marketing quickly began optimizing the site’s design and functionality to improve each user experience, creating a solid foundation for managing sales leads and Ecommerce traffic.

The website only ranked for a few branded terms, so the first focus was on SEO and content development, including additional resource pages, blogs, and individual dealer pages. We also streamlined their HubSpot CRM and sales enablement for improved online consumer engagement.

The Results

  • Total website sales increased 2,916% in the 1st year.
  • Sales increased 159% in the 2nd year.
  • Organic monthly traffic increased 461% (started at 1,082 and topped out at 6,072).
  • All keywords ranked by Google increased by 480%.
  • Keyword rankings in the top 3 positions grew 182% and on page 1 by 1,066%.
  • Domain authority increased by 300%.
  • Backlinks increased 3,838%.

Services Provided

  • SEO
  • eCommerce
  • Marketing Automation
  • CRM Integration
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