Case Study
MARKETING
Corey’s Construction builds custom, turnkey modular homes across Eastern Pennsylvania, West Virginia, Northern Virginia, and Western Maryland. The Corey’s Construction website was built on the Wix platform and received minimal updates or SEO upgrades from 2020 to 2024. Additionally, mobile traffic was bouncing at a high rate, and visitors were not converting to customers.
Power Marketing developed a new, digital marketing plan, beginning with a new brand message: “Build Your Dream Home in Months, Not Years,” to differentiate Corey’s from other custom builders in the region.
Next, we developed a Google Ads strategy to target home buyers at a different price point using highly researched and negative keywords. For the website redesign, Power Marketing kept the website on the Wix platform but redesigned the pages to be more mobile-friendly.