Google’s Core Vitals update earlier this year emphasized the relationship between website download times and search engine optimization (SEO). Home Builders are notorious for having slow websites. Typically, home builders use a lot of images, have integrations with 3rd party ...
Working with a digital marketing agency can catapult your home builder brand, launch lead generation, and increase your bottom line. But hiring an agency isn’t a turnkey process. It takes coordination between the client and the agency. Each month at ...
In the previous three parts of this series, we discussed the core elements needed to create a marketing-ready website. Unfortunately, your website will need constant attention, upgrades, and monitoring to keep it running efficiently and safely. At Power Marketing, ...
Canceled and postponed trade shows continue forcing many homebuilders to change their regular marketing plans for 2021. The demand for digital marketing has exploded as businesses attempt to stay connected with past, present, and potential customers. Digital marketing is ...
Custom homes are expensive, and potential customers want to know that they’re going to get their money’s worth. For this reason, a key aspect of successful home builder websites is photo galleries. Photo galleries show your customers that you’re capable ...
In difficult times like these, we often murmur that life was once much easier. That’s true when it comes to budgeting as a builder or developer. Historically a good builder budget was 5-8% of gross revenues. Five years ago it ...
