Look Who’s Back! Power Marketing Welcomes Belinda Home!
We found Belinda buried beneath a pile of work! All kidding aside, welcome back, Belinda. Read the official press release below.
Authored by Power Marketing
Here’s A Question To Ponder: Why Do Some Of Us Say “Much Obliged”?
Earlier this morning I had a meeting scheduled with a dear client. They hadn’t updated their homebuilding website in about three years and were pretty excited to hear about our new marketing automation program. Their office is in a fairly ...
Three Keys To Creating A Customer Referral Program That Works
Republished from Infusionsoft blogger Matt Egan, April 4, 2016. There is one question that I ask almost every customer: “Where does the majority of your business come from?” The answer is consistently: “From word of mouth and referrals.” Of course ...
Marketing Blunders Part Ten: Failure To Automate
Welcome back to the last in our ten part series. This week we’re going to discuss marketing automation and how, as a homebuilder, if you’re utilizing this service you’re making a costly mistake.
Marketing Blunders Part Eight: Failure To Promote Testimonials
For the past several weeks we’ve addressed “The Top Ten Marketing Blunders” homebuilders commonly make. This week let’s roll up our sleeves and talk about one of the easiest marketing mistakes every builder can avoid. When you’ve exceeded homebuyer expectations, and ...
Marketing Blunders Part Seven: Cheap Photography & Video
Hello again, and thanks for stopping in to checkout our ongoing series “The Top Ten Marketing Blunders To Avoid”. We’ve covered a lot ground so far, everything from failure to follow up with your home buying leads, not ensuring your ...
Marketing Blunders Part Five: Not Speaking Your Buyers’ Language
Hello again homebuilders. This week we’re almost at the halfway point of our ongoing series “Marketing Blunders To Avoid”, and I’m glad you checked in for this one! Are you certain you’re speaking the language home buyers understand? Let’s make ...
Marketing Blunders Part Four: Your Website Isn’t Indexed By Google
Thanks for joining me this week as I point out one of the biggest “Marketing Blunders” homebuilders make and aren’t even aware of. I have to ask—is your home builder website being indexed by Google? If you don’t know the answer, ...
Marketing Blunders Part Three: Sluggish Follow-Up
Hopefully you’ve been finding our ongoing series “The Top Ten Marketing Blunders” useful! This time, Dear Homebuilder, we’re going to talk about the importance of following up with your home buying leads…you are following up, right?
Marketing Blunders Part Two: Not Tracking & Measuring Results
Hey all! Thanks for returning to our ongoing series “The Top Ten Marketing Blunders” home builders commonly make. This week we’re going to discuss how big a mistake it is to not track and measure your builder marketing results. Ready?