Goals are one of the most underutilized components in Google Analytics. Goals are the actions you’d like visitors to take on your website. Some Examples Include: Making an appointment Viewing a contact page Filling out a form Creating an account ...
Have you incorporated a customized email campaign into your marketing plan? No! … Then NOW is the time! Email marketing is a cost-effective, targeted, measurable strategy able to drive homebuyers to your sales centers, model homes, and, of course, your ...
Why is social media great for new home builders? People LOVE to see and share photos of homes! INSIDE & OUT! Take advantage of this opportunity… BUT REMEMBER… GREAT PICTURES MAKE THE DIFFERENCE! Use a professional photographer to take pictures ...
Wednesday reflections… I came across a post this morning as I was sipping my daily cup of java while scrolling through my Facebook Newsfeed titled: “The Top Instagrammed Design Destinations In The U.S.“ I immediately clicked on the link, and it ...
Let’s talk about messaging and how to create messages and content your reader will read, register, and remember! How often have you read something and immediately forgotten what you just read? Or, heard an ...
Clear, concise, informative content is a must for your homebuilding website. A brief introduction to each page of copy is fine, but resist the urge to present a long-winded preamble just to gain a few extra keywords. Your audience isn’t ...
We’ve made it to the final entry in the series, and if you incorporate our first strategy through what I’m about to present below, you’ll be on your way to getting the most from your homebuilding website. Let’s get right ...
Thank you for returning to our continuing series “How Can I Improve My Website?”—an easy primer of practical tips you can immediately implement to get the most from your online home. Topics already covered include how leads actually view their ...
Thank you for returning to the second installment of “How Can I Improve My Website?” a quick primer filled with information you can start using today to better maximize the power of your online home. Last week we discussed how ...
#10. Proper Marketing Leads To Your Business’ Credibility Promotion is imperative to the validity and trustworthiness of your product or service. #9. Strategic Marketing Allows You To Target Your Ideal Audience Marketing enables you to strategically focus on the ...
